Digital Training + Marketing

SmartWater

Client

 

Objective

  • To deliver engaging training and development sessions on digital technology and content marketing
  • To educate and influence the improvement of SmartWater’s online presence and website optimisation through a series of training sessions
  • Provide the team at SmartWater with the tools and confidence they need to implement a wider digital strategy

Delivery

  • Delivered tailored, interactive training sessions to members of the SmartWater team to engage in improveing the digital efficiency of the business
  • Analysis and recommendations based on their current online presence including website usability and social media impact and customer retention
  • Training sessions covered Basic Search Engine Optimisation (SEO), Social Media for Business, How to Prospect on LinkedIn, Pay Per Click advertising, Advanced Google Analytics, Content Marketing plus much more…

Results

  • Inspired and educated the team to build their business through digital, giving them confidence to implement digital strategies with support from the Big Cat team
  • SmartWater have since put many of the tips from the training into action and are now as addicted to Google Analytics as we are!
  • SmartWater employed Big Cat to undertake a full website audit and provide recommendations to improve their customer journey and online marketing attribution

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