23rd December 2022

December Round-Up!

Midlands Rail Hub conference

  • We kicked off December by visiting our client Midlands Connect’s conference focused around their exciting Midlands Rail Hub plans for the next few years
  • Not only did we find the conference extremely insightful and came away with a buzz for the improvements that could be going ahead with our rail service across the Midlands, we also got to see some of the projects we’d been working on for months come to life!
  • Signage, report documents and new logos were all amongst the conference, all of which were worked on by us here at Big Cat! You can see some of our previous work with Midlands Connect here.
Midlands Connect Event (1)
Midlands Connect Event2

Medmin coverage

  • We spent the month working with Medmin on the soft launch of their new service Get Well Soon, as well as providing some awareness of their brand and offerings
  • We worked on a release that centered around how Medmin can better both clinicians and patients, and their new take on making private healthcare accessible for uninsured patients
  • We managed to secure 2 brilliant pieces of coverage through Grapevine and Healthcare Markets UK!

Smart Check PPC

  • This month we kicked off our tactical PPC plan development for Smart Check, an fleet management app making fleet checks simple and easy. 
  • Our approach consists of 2 phases with the first phase testing functional message and the second testing a mixture of emotional and functional copy. 
  • The PPC campaign will run across Q1 2023 and provide valuable insights into which emotional messages solving our target (fleet managers) pain points are more effective. Stay tuned for more results from this campaign.
Smartcheck Fleet Management

Secret Santa

  • With the run up to Christmas, the Big Cat team got stuck into our annual Secret Santa gift swap!
  • It was great to get together and share gifts, especially seeing how well we all know each other with what we decided to buy!
  • From Aperol Spritz to a light up running hat and a small plug-in disco ball, its safe to say we were all satisfied with our gifts.
  • We’re definitely in the Christmas spirit this month, we’ve also written a blog on the best Christmas ads this year so check that out if you’re looking to continue the Christmas theme!
Secret Santa

Christmas party 2022!

  • No December would be complete without a Christmas party, and Big Cat celebrated in style!
  • We had a lovely 3 course meal at Noels in Birmingham, and headed out for some drinks afterwards. It was the perfect evening to catch up together and celebrate the Christmas season.
  • We even managed to bring our Philadelphian resident Carrie with us in cardboard cut out form. We can’t wait to celebrate with you in person next year Carrie!
Christmas Party1 (2)
Christmas Party

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