We grow meaningful brands
We’re a marketing agency of strategists, advertising creatives and communications experts. Together, we come up with ideas, powered by behavioural science, that grow your business and improve the lives of your consumers.
See our workWe've created action for
Award-Winning Marketing Agency
From digital marketing strategy to advertising campaigns, it starts and ends with people.
Instinctive ideas are the ones that understand the quirks of human nature; that know why we think, feel and behave a certain way – even when we don’t.
We create and plan marketing programmes that inspire and influence people: consumers and business audiences.
Advertising campaigns that make people laugh, see something differently or think twice.
Then it reasons people into action. To buy. To visit. To change.
If you’re in and out of meetings, only surrounded by the black-and-white of marketing and sales data, performance analysis and advertising efficiency metrics, how can you find the ideas that stir people’s instincts?
We’ve got you.
For more than 20 years, we’ve drawn on human nature and turned it into powerful marketing communications that get people to buy, care, think, feel and do stuff for all kinds of brands.
We know what makes people tick and we can help you get them ticking.
We call this behavioural science Instinct in Action.
We apply it to all your marketing, advertising, digital marketing, social media marketing, creative and PR.
Send us your briefDive into Burning Barn Rum's festive triumph! Crafting a rebellious audio experience, we broke records with 95.98% completion rate. Unwrap the magic of Crafted Christmas!
Learn how we developed a visual identity for a brand-new regional growth hub for West Midlands Combined Authority in our case study.
Planning, launching, and optimising a multi-channel digital marketing campaign targeting students for The Student Energy Group, raising brand awareness and driving new traffic to their website.
Through the behavioural science bias The Pratfall Effect, we were able to garner more traction with less spend for Cardinal Clinic, a private mental health hospital.
Planning, and production of a video shoot for IcleTest on location, using Keval Patel, Consultant Urologist and Honorary Senior Research Fellow. The edits are being rolled across various social platforms.
We created a new website for category-leading fresh produce business, MWW. The website was designed in Figma and developed on the Umbraco platform. The new site reflected our previous rebrand work and its fresh and colourful brand personality
Planning a fitness influencer event in Toronto, Canada, using guerilla marketing techniques. To support Grenade's global, Fuel Your Summer campaign we activated through sampling and a fitness influencer via our local network and market knowledge.
Building good brands and empowering women to choose wire-free bras. When paid search advertising hits a ceiling, and CPA & CPC gains plateau, it's time for some brand-building, Big Cat style. Time for a bit of that brahhhhh! feeling?
"Big Cat did a brilliant job developing ‘Business Growth West Midlands', including creative concepts, website, social media, event materials, and advertising using clever headlines across posters, taxis and digital – we're so pleased with the work!"
Marketing and Outreach Officer – Business Growth West Midlands
Our processHeadline news.
With 100 days until Christmas, discover expert tips on planning and executing successful festive PR campaigns. Learn how to stay ahead of trends, prep materials, and create a buzz for your brand this holiday season.
Discover how Big Cat partnered with MWW to create impactful content highlighting their commitment to quality, sustainability, and community, driving engagement and brand awareness.
Big Cat's Studio Team shares their top 10 tips to boost creativity, from embracing big ideas and using AI to staying open-minded and collaborating.
Take a peek into a day in the life of Aaron Wells, Strategy Director.