Snapchat Website
Mastering Snapchat ads: reach your target audience with ease 10th July 2024 • 8 min read

Is your business targeting students or younger audiences? Learn how Snapchat Ads can boost your brand awareness in these markets.

Consumer Behaviour
The principles of behaviour change 23rd January 2024 • 14 min read

Find out more about the origins of behavioural science and behaviour change in marketing, including helpful frameworks used in many organisations.

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How to Use Pinterest Effectively in Your Marketing: A step-by-step guide 23rd October 2023 • 10 min read

Is your brand new to Pinterest? This guide will show you how to use Pinterest effectively in your digital marketing strategy.

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Let's talk about mental health: How to connect with your audience 9th October 2023 • 7 min read

Want to enhance your brand's internal communications and talk about mental health in your marketing? Read our top tips for healthcare marketing here.

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How vaping brands get you hooked 28th June 2023 • 4 min read

Our resident behavioural science expert, Aaron Wells, discusses how vaping companies are using clever tactics to get people hooked.

December Blog Post
December Round-Up! 23rd December 2022 • 4 min read

See what we got up to in December! We kickstarted our PPC campaign with Smart Check, secured coverage for Medmin, went along to a client conference and started the festivities as a team!

Stella Artois Ad Pratfall Effect
BeSci Explained: The Pratfall Effect 9th December 2022 • 3 min read

Behavioural Science or 'BeSci' is the study of human behaviour. Understanding BeSci heightens the effect of creative campaigns as we can identify behavioural insights. This blog explores The Pratfall Effect and how this is effective in marketing.

Brand Vs Sales Graphic Big Cat
The Long and Short of it: Brand Building vs Sales Activation 5th December 2022 • 9 min read

Brand Building vs Sales Activation – have you ever found yourself deciding between which route to go down with your marketing campaign? We have the answers here, with the right channels to use, Share of Search and the benefits of each one.

November Blog Post
November Round Up! 29th November 2022 • 4 min read

See what we got up to in November! We've had some brilliant social media campaigns with Umbrella and Cardinal, welcomed Medmin and Smart Check as our new clients and Amy our brilliant Account Director has returned from maternity leave! Have a read.

1280X720 Richard Shotton
Workshop 31st March 2021 • 5 min read
Anthony Tattum Colour
Our Behavioural Science Journey 17th December 2020 • 4 min read

Check out our reflection on Big Cat Agency's behavioural science journey! To end 2020, Anthony Tattum takes a look back at Big Cat’s partnerships to uncover our journey of linking behaviour to advertising and marketing campaigns.

Anthony Tattum Colour
Behavioural science nudges 21st September 2020 • 1 min read

Nudge, Nudge; Wink, Wink - How a Nudge in the Right Direction Can Affect Our Choices Public Relations is no longer a matter of presenting a brand’s assets. Today, we must break through the noise to evoke emotion and promote instinct in action.

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